When it comes to makeup, applying false eyelashes ranks

pretty high in terms of difficulty (or at the least,

intimidation), right up there with winged liner and impeccable

contouring. That's why we’re here to demystify all of your

questions surrounding the various (and plentiful) types of faux

lashes on the market — which, by the way, has flooded

everywhere, including drugstore aisles, Instagram, and the most

luxurious beauty boutiques.

Once primarily associated with theatrical performers,

glamazons, and the red carpet set, thanks to Instagram-fueled

trends and a reclaimed power in the individuality of makeup (I’

ll rock a false lash on a Tuesday afternoon trip to the grocery

store, thanks very much), the false


has become totally democratized. In fact, the

rapid ascent of false lash-effect mascaras like Glossier’s Lash

Slick, Maybelline New York’s The Falsies, and (my all-time

favorite) D.J.V. Miaray Fiberwig, are proof that the look of

endless, fluttery lashes aren't going out of style any time


We've enlisted the pros to break down everything you

need to know about finding the perfect false lash for your eye

shape and desired effect. So grab your falsies and your lash

glue (remember: give it a few seconds to dry until tacky before

sticking them on your eyelids) and get ready to become a lash


Individual Natural Mink Eyelashes

are a great option if you want to give a subtle, all-over boost

to the fullness and length of your natural lashes, or simply

want to add definition in certain areas of the lash line.

Individuals are usually available in sets of 30-60 strands of

varying lengths, which makes them one of the best options for a

customizable look. "With individuals, you have more control

and you can become your own lash artist,” makeup artist and

Tweezerman brow & lash ambassador Gita Bass tells Allure.

Who it's for: Anyone who’s looking for a natural-

looking way to add length and volume in specific areas or

looking to fill in any gaps in the natural lash. “They are the

most versatile [false lash type] and can create any gorgeous

look from a natural, ‘day’ lash to a maximum intensity look,”

says Bass. "When applied correctly, individuals can

disappear into your own lashes and really keep people guessing.

Also known as "flares" or "accents,"

clusters work well if you're short on time or need a little

more practice applying full strip


, according to Bass. “The little band on a

cluster makes them easier to pop on the lash line, and they don

’t lift on the corners like strips can.” Another great thing

about clusters is that they can be strategically applied to

create a variety of looks. “I’ll often add a few clusters on

the corners to create a cat-eyed effect,” says Bass.

Who it's for: If you’re looking for similar results

from a strip, but with the customizability of smaller, more

workable pieces, then clusters are definitely for you. Apply

them in a row for a full strip-like finish, or pop them just

onto the outer corner of your eyes to create a wider, cat-eye


How to use it: Similarly to lash strips, clusters are

applied by dispensing a thin amount of lash adhesive and placing

each one onto the upper lash line and layering as desired.

“Once your lash is on, wiggle mascara at your root to ‘marry’

the false Faux Mink Eyelashes and

your natural lashes together to give a seamless look,”

recommends makeup artist Kelsey Deenihan.

When people talk about false lashes, odds are they’re most

likely referring to strips, which — as their name suggests —

are a horizontal band of faux wisps that are worn across the

entirety of your upper lash line.“Strip lashes work well as

long as you find a style that suits your eye shape,” Bass

recommends. “Rounder eyes look great with a winged or demi lash

on the outer corners, while deep-set eyes need a slightly longer

lash to be visible. Hooded eyes benefit from a lash that is

longer in the middle.”

Who it's for: Full

Synthetic Eyelashes strips are a one-step way

to instantly add drama and volume to your eyes and are widely

available in a variety of price points. Some feature a black

band for added definition, while others may feature an

“invisible” band for a more subtle effect. “I prefer to use

them for a more dramatic look, or if a client has very sparse

lashes and needs the help of the lash base,” says Bass.

In terms of materials, synthetic fibers are commonly used in

both drugstore and prestige offerings, but the upper echelon of

luxury lashes may sometimes be made with natural fibers like

mink or silk.

Relatively new to the scene,


are the makeup world’s answer to anyone who’s

dealt with the struggle of applying lashes at the precise moment

when glue is tacky but not completely set. (And of course, there

’s the removal ordeal, which if done improperly, can mean

sacrificing a few of your natural lashes in the process.)

Formerly a niche category in the world of false lashes, magnetic

options are now going fully mainstream with popular mass brands

like Kiss and Ardell making versions at price points that won’t

break the bank. Magnetic lashes are also becoming available in a

wide variety of shapes (i.e. clusters and strips), so they can

be a great option no matter what lash look you’re going for.

Who it's for: If you’re looking for a reusable and

gentler alternative to traditional falsies, very over using lash

glue, or want to add even more volume to existing lash

extensions but can't get glue on them.

How to use it: For starters, forget everything you know

about applying a traditional false lash.

Magnetic Lashes Kit work by

“sandwiching” your natural lashes in between two interlocking

strips of false lashes, that stick together with the help of

micromagnets. Begin by gently placing the upper strip on top of

your lashes and then “locking” them into place by bringing the

bottom strip underneath your lashes and letting the magnets snap

them together. To remove them, gently rub the lashes with your

fingers in a side-by-side motion (don’t pull or tug) to let the

magnets naturally come apart.